Prince Harry and Meghan Markle have been dealt another major business blow as records show that US officials have rejected their application to trademark Archetypes, the name of their podcast series. The couple submitted an application to get exclusive rights to ‘Archetypes’, but the US Patent and Tradmark Office has rejected their claims on the basis of a “likelihood of confusion” with an existing brand. It comes just days after their multi-million-pound deal with Spotify was ended.
Meghan and Harry sought to claim rights to the name in areas such as “downloadable audio recordings and podcasts” and in anything that fell into the category of “cultural treatment of women and stereotypes facing women”.
But the application was refused due to an existing trademark by Arizonian firm Archetypes LLC, which sought exclusive use in 2015 for a series of books and articles about “nutrition, fitness, sexuality, psychological self-improvement” and more.
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